Author Index C, 71-80
J&MC Quarterly Index Vol. 71-80 • 1994 to 2003
CAMERON, GLEN T. and PATRICIA A. CURTIN, Tracing Sources of Information Pollution: A Survey and Experimental Test of Print Media’s Labeling Policy for Feature Advertising, 72:1, 178-189.
CAMERON, GLEN T., KUEN-HEE JU-PAK, and BONG-HYUN KIM, Advertorials in Magazines: Current Use and Compliance with Industry Guidelines, 73:3, 722-733.
CAMERON, GLEN T. and DAVID BLOUNT, VNRs and Air Checks: A Content Analysis of the Use of Video News Releases in Television Newscasts, 73:4, 890-904.
CAMERON, GLEN T. (See Kinnick).
CAMERON, GLEN T. (See Porter).
CAMERON, GLEN T. (See Reber).
CAMERON, GLEN T. (See Shin).
CAMPBELL, W. JOSEPH, Not Likely Sent: The Remington-Hearst “Telegrams,” 77:2, 405-422.
CAREY, JAMES W., The Internet and the End of the National Communication System: Uncertain Predictions of an Uncertain Future, 75:1, 28-34.
CARPENTIER, FRANCESCA DILLMAN (See Knobloch).
CARPINI, MICHAEL X. DELLI, SCOTT KEETER, and J. DAVID KENNAMER, Effects of the News Media Environment on Citizen Knowledge of State Politics and Government, 71:2, 443-456.
CARROLL, RAYMOND L. and C.A. TUGGLE, The World Outside: Local TV News Treatment of Imported News, 74:1, 123-133.
CARSTARPHEN, META (See Reichert).
CARTER, SUE, FREDERICK FICO, and JOCELYN A. MCCABE, Partisan and Structural Balance in Local Television Election Coverage, 79:1, 41-53.
CASSARA, CATHERINE, U.S. Newspaper Coverage of Human Rights in Latin America, 1975-1982: Exploring President Carter’s Agenda-Building Influence, 75:3, 478-486.
CATLETT, TERRI (See Joliffe).
CHAFFEE, STEVEN H. (See Martinelli).
CHAMBERLIN, BILL F. (See Halstuk).
CHAMBERLIN, BILL F. (See Splichal).
CHAN-OLMSTED, SYLVIA M. and JUNG SUK PARK, From On-Air to Online World: Examining the Content and Structures of Broadcast TV Stations’ Web Sites, 77:2, 321-339.
CHANCE, JEAN (See Walsh-Childers).
CHANG, HOSOON, The News Media’s Right of Access to Pretrial Discovery Materials in Civil Lawsuits, 71:1, 145-158.
CHANG, KUANG-KUO, Auto Trade Policy and the Press: Auto Elite as a Source of the Media Agenda, 76:2, 312-324.
CHANG, KUANG-KUO (See Lacy).
CHEN, CHONGSHAN (See Zhu).
CHEN, HUAILIN (See McLeod).
CHENG, HONG, Toward an Understanding of Cultural Values Manifest in Advertising: A Content Analysis of Chinese Television Commercials in 1990 and 1995, 74:4, 773-796.
CHERN, DAVID SHANO-YEON (See Voakes).
CHEW, FIONA, The Relationship of Information Needs to Issue Relevance and Media Use, 71:3, 676-688.
CHIA, STELLA CHIH-YUN (See Gunther).
CHO, CHANG-HOAN, The Effectiveness of Banner Advertisements: Involvement and Click-through, 80:3, 623-645.
CHO, HIROMI and STEPHEN LACY, International Conflict Coverage in Japanese Local Daily Newspapers, 77:4, 830-845.
CHO, HIROMI (See Lacy).
CHORY-ASSAD, REBECCA M. (See Tamborini).
CHRISTEN, CINDY T. (See Gunther).
CHRISTIANSEN, PETER MUNK (See Albæk).
CLICK, J. WILLIAM (See Kopenhaver).
COLEMAN, RENITA, Race and Ethical Reasoning: The Importance of Race to Journalistic Decision Making, 80:2, 295-310.
COLLINS, ROSS F., A Battle for Humor: Satire and Censorship in Le Bavard, 73:3, 645-656.
CONNERS, JOAN L. (See Hansen).
CORBETT, JULIA B. and MOTOMI MORI, Medicine, Media, and Celebrities: News Coverage of Breast Cancer, 1960-1995, 76:2, 229-249.
COTE, WILLIAM (See Fico).
COTTER, PATRICK R., DAVID K. PERRY, and JAMES G. STOVALL, Active and Passive Indicators of Public Opinion: Assessing the Call-in Poll, 71:1, 169-175.
COULSON, DAVID C., Impact of Ownership on Newspaper Quality, 71:2, 403-410.
COULSON, DAVID C. and ANNE HANSEN, The Louisville Courier-Journal’s News Content after Purchase by Gannett, 72:1, 205-215.
COULSON, DAVID C. and STEPHEN LACY, Journalists’ Perceptions of How Newspaper and Broadcast News Competition Affects Newspaper Content, 73:2, 354-363.
COULSON, DAVID C. and STEPHEN LACY, Newspaper Economic Coverage of Motor Vehicle Emissions Standards, 75:1, 154-166.
COULSON, DAVID C., DANIEL RIFFE, STEPHEN LACY, and CHARLES R. ST. CYR, Erosion of Television Coverage of City Hall? Perceptions of TV Reporters on the Beat, 78:1, 81-92.
COULSON, DAVID C. (See Lacy).
COWARD, JOHN M., Explaining the Little Bighorn: Race and Progress in the Native Press, 71:3, 540-549.
CRAIG, DAVID A., Ethical Language and Themes in News Coverage of Genetic Testing, 77:1, 160-174.
CRAIG, DAVID A., The Promise and Peril of Anecdotes in News Coverage: An Ethical Analysis, 80:4, 802-817.
CRONIN, MARY M. and JAMES B. MCPHERSON, Pronouncements and Denunciations: An Analysis of State Press Association Ethics Codes from the 1920s, 72:4, 890-901.
CURTIN, PATRICIA A. and SCOTT R. MAIER, Numbers in the Newsroom: A Qualitative Examination of a Quantitative Challenge, 78:4, 720-738.
CURTIN, PATRICIA A. (See Cameron).
Journalism Quarterly Index-Public Relations
Volumes 61 to 70
1984 to 1993
Subject Index: Public Relations
Applying Situational Communication Theory to an International Political Problem: Two Studies (L. Elwin Atwood and Ann Marie Major), 68:200-210.
A Class Action Suit as Public Relations (S. E. Rada), 62:150-54.
Communication by Agricultural Publics: Internal and External Orientations (James E. Grunig, Clifford L. Nelson, Susie J. Richburg and Terry J. White), 65:26-38.
Coorientation of PR Practioners and News Personnel in Education News (Sandra Kruger Stegall and Keith P. Sanders), 63:341-47, 393.
Effect of Public Relations Efforts on Media Visibility of Organizations (S. Holly Stocking), 62:358-66, 450.
Effects of Gender on Professional Encroachment in Public Relations (Martha Lauzen), 69:173-80.
A Factor Analysis of Broom and Smith’s Public Relations Roles Scales (Joey Reagan, Ronald Anderson, Janine Sumner and Scott Hill), 67:177-83.
How Public Relations Practitioners and Editors in Florida View Each Other (Lillian Lodge Kopenhaver, David L. Martinson and Michael Ryan), 6l:860-65.
Impact of SEC Rule 10b-5 on Corporate Public Relations (Douglas P. Killian), 63:735-739.
Individual Differences in Ethical Values of Public Relations Practitioners (Jacob Shamir, Barbara Strauss Reed and Steven Connell), 67:956-63.
Job Satisfaction and Its Correlates Among Public Relations Workers (Terry Lynn Rentner and James H. Bissland), 67:950-55.
Journalists and Public Relations Practitioners: Why the Antagonism? (Michael Ryan and David L. Martinson), 65:131-40.
Organizational Constraints on Corporate Public Relations Practitioners (Michael Ryan), 64:473-82.
Participative vs. Authoritative Public Relations Environments (Michael Ryan), 64:853-57.
Practitioner Roles and Uses of New Technologies (Ronald Anderson and Joey Reagan), 69:156-65.
Predictors of Systematic Public Relations Research in Higher Education (Glen T. Cameron, RuthAnn Weaver Lariscy and Duane D. Sweep), 69:466-70.
Proximity: Localization vs. Distance in PR News Releases (Linda P. Morton and John Warren), 69:1023-28.
Public Relations Environments (Lalit Acharya), 62:577-84.
Public Relations for Appalachia: Berea Mountain Life and Work (Catherine C. Mitchell and C. Joan Schnyder), 66:974-78.
Public Relations in State Government: A Typology of Management Styles (Judy VanSlyke Turk), 62:304-15.
Public Relations Practitioners, Public Interest and Management (Michael Ryan and David L. Martinson), 62:111-15.
Public Relations Practioners’ Views of Corporate Social Responsibility (Michael Ryan), 63:740-47.
The Role of Public Relations in Four Organizational Types (Larissa A. Schneider), 62:567-76, 594.
Sequence Faculty Divided on PR Value, Status and News Orientation (Peter Haberman, Lillian Lodge Kopenhaver and David L. Martinson), 65:490-96.
Social Science Research, Professionalism and Public Relations Practioners (Michael Ryan and David L. Martinson), 67:377-90.
Trying to Harness Atomic Energy, 1946-1951: Albert EinsteinÕs Publicity Campaign for World Government (Susan Caudill), 68:253-62.
Using Grunig’s Indices to Differentiate Organizational Public Relations Functions (Joey Reagan, Janine Sumner and Scott Hill), 69:181-87.
Using Positive vs. Negative Photographs — Or No Photographs — in Third-World Fund Raising (Evelyne J. Dyck and Gary Coldevin), 69:572-79.
RADIO Attribution in Network Radio News: A Cross-Network Analysis (Larry L. Burriss), 65:690-94.
Audience Recall of News Stories Presented by Newspaper, Computer, Television and Radio (Melvin L. DeFleur, Lucinda Davenport, Mary Cronin and Margaret DeFleur), 69:1010-22.
Birth of a Network’s “Conscience”: The NBC Advisory Council, 1927 (Louise Benjamin), 66:587-90.
Comparing Positive and Negative Political Advertising on Radio (Michael A. Shapiro and Robert H. Rieger), 69:135-45.
Defining Ethics in Electronic Journalism: Perceptions of News Directors (K. Tim Wulfemeyer), 67:984-91.
The Emotional Use of Popular Music by Adolescents (Alan Wells and Ernest A. Hakanen), 68:445-54.
FCC Standard-Setting with Regard to FM Stereo and AM Stereo (W.A. Kelly Huff), 68:483-90.
Ownership, Operating, Staffing and Content Characteristics of “News Radio” Stations (Daniel Riffe and Eugene F. Shaw), 67:684-91.
The Precedent that Almost Was: A 1926 Court Effort to Regulate Radio (Louise M. Benjamin), 67:578-85.
President Reagan’s Return to Radio (Howard H. Martin), 61:817-21.
Primary News Source Changes: Question Wording, Availability, and Cohort Effects (Michael D. Basil), 67:708-722.
A Profile of Canadian Radio Newsworkers (George Pollard), 66:80-86.
Radio News Directors’ Perception of Involvement in Advertising and Sales (Thomas A. Griffiths and R. Irwin Goodman), 66:600-606.
The Rogue Elephant of Radio Legislation: Senator William E. Borah (Donald G. Godfrey and Val E. Limburg), 67:214-24.
Unlicensed Broadcasting and the Federal Radio Commission: The 1930 George W. Fellowes Challenge (Steven P. Phipps), 68:823-28.
Use of Audio Inserts in Network Radio Newscasts (Larry L. Burriss), 65:474-78.
Journalism Quarterly Index-Newswriting and Reporting
Volumes 61 to 70
1984 to 1993
Subject Index: Newswriting and Reporting
Between Quotation Marks (Adrienne Lehrer), 66:902-06.
Communication and Community Integration: An Analysis of the Communication Behavior of Newcomers (Keith R. Stamm and Avery M. Guest), 68:644-56.
A Comparison of Trial Lawyer and News Reporter Attitudes about Courthouse Communication (Jeremy Harris Lipschultz), 68:750-63.
Competition, Ownership, Newsroom and Library Resources in Large Newspapers (John C. Busterna, Kathleen A. Hansen and Jean Ward), 68:729-39.
Contracts and Confidential Sources: The Implications of Cohen v. Cowles Media (Paula S. Horvath-Neimeyer), 67:1078-1082.
Deviant Acts, Risky Business and U.S. Interests: The Newsworthiness of World Events (Pamela J. Shoemaker, Lucig H. Danielian and Nancy Brendlinger), 68:781-95.
Dimensions of Writing Apprehension Among Mass Communication Students (Daniel Riffe and Don W. Stacks), 65:384-91.
An Editorial Comment (Donald L. Shaw), 68:1.
Effects of Cuing Familiar and Unfamiliar Acronyms in Newspaper Stories, An Experiment (Jack Nolan), 68:188-94.
Effects of the Electronic Library on News Reporting Protocols (Jean A. Ward, Kathleen A. Hansen and Douglas M. McLeod), 65:845-52.
Effects of Newspaper Competition on Public Opinion Diversity (Dominic L. Lasorsa), 68:38-47.
Factors Influencing Development News Production at Three Indian Dailies (Hemant Shah), 67:1034-1041.
Fairness and Balance in the Prestige Press (Stephen Lacy, Frederick Fico and Todd F. Simon), 68:363-70.
Finding Work and Getting Paid: Predictors of Success in the Mass Communications Market (Lee B. Becker, Gerald M. Kosicki, Thomas Engleman, and K. Viswanath), 70:919-33.
Hispanic Americans in the News in Two Southwestern Cities (Judy VanSlyke Turk, Jim Richstad, Robert L. Bryson, Jr., and Sammye M. Johnson), 66:107-113.
How Bureacratic Writing Style Affects Source Credibility (Duangkamol Chartprasert), 70:150-59.
How Journalists at Two Newspapers View Good Writing and Writing Coaches (David C. Coulson and Cecilie Gaziano), 66:435-40.
How Journalists Describe Their Stories: Hypotheses and Assumptions in Newsmaking (S. Holly Stocking and Nancy LaMarca), 67:295-301.
The Impact of Quotation in News Reports on Issue Perception (Rhonda Gibson and Dolf Zillmann), 70:793-800.
The Impact of Training on User Evaluations of Videotext (Lee B. Becker and Bernadette M. Hemels), 69:1001-09.
The Importance of Mechanics in Journalistic Writing: A Study of Reporters and Editors (Steven A. Ward and Rick Seifert), 67:104-113.
Inclusion of “Useful” Detail in Newspaper Coverage of a High-Level Nuclear Waste Siting Controversy (Marshel D. Rossow and Sharon Dunwoody), 68:87-100.
Information Richness and Newspaper Pulitzer Prizes (Kathleen A. Hansen), 67:930-35.
Journalist and Librarian Roles, Information Technologies and Newsmaking (Jean Ward and Kathleen A. Hansen), 68:491-98.
Journalists and Novelists: A Study of Diverging Styles (Wayne A. Danielson, Dominic L. Lasorsa and Dae S. Im), 69:436-46.
Live Television Interviews at the 1988 Democratic Convention (David L. Womack), 66:670-74.
Media Coverage of Disasters: Effect of Geographic Location (Eleanor Singer, Phyllis Endreny and Marc B. Glassman), 68:48-58.
Motives for Ethical Decision-Making (Michael W. Singletary, Susan Caudill, Edward Caudill and Allen White), 67:964-72.
Murder and Myth: New York Times Coverage of the TWA 847 HijackingVictim (Jack Lule), 70:26-39.
The New England Journal of Medicine as News Sources (Edward Caudill and Paul Ashdown), 66:458-63.
News Context and the Elimination of Mobilizing Information: An Experiment (James B. Lemert), 61:243-49, 259.
News Coverage, Endorsements and Personal Campaigning: The Influence of Non-Paid Activities in Congressional Elections (Ruth Ann Weaver-Lariscy and Spencer F. Tinkham), 68:432-44.
News Sources and News Context: The Effect of Routine News, Conflict and Proximity (Dan Berkowitz and Douglas W. Beach), 70:4-12.
News Sources, Power Elites, and Journalistic Values in Newspaper Coverage of the Exxon Valdez Oil Spill (Conrad Smith), 70:393-403.
News Strategies and the Death of Huey Newton (Jack Lule), 70:287-99.
On the Wire: How Six News Services are Exceeding Readability Standards (Kevin Catalano), 67:97-103.
Political Diversity Is Alive Among Publishers and Opinion Page Editors (Suraj Kapoor and Jong G. Kang), 70:404-411.
Predictors of Job Burnout in Reporters and Copy Editors (Betsy B. Cook and Steven R. Banks), 70:108-17.
Press Identification of Victims of Sexual Assault: Weighing Privacy and Constitutional Concerns (Morgan David Arant Jr.), 68:238-52.
Proximity of Event as Factor in Selection on News Sources (Shannon Rossi Martin), 65:986-89.
Public Opinion on Investigative Reporting in the 1980s (David Weaver and LeAnne Daniels), 69:146-55.
Recent Trends in Adversarial Attitudes among American Newspaper Journalists: A Cohort Analysis (Jian-Hua Zhu), 67:992-1004.
Scientists’ Reasons for Consenting to Mass Media Interviews: A National Survey (Suzan M. DiBella, Anthony J. Ferri and Allan B. Padderud), 68:740-49.
Shotgun Marriage: A Study of Tennessee Law Enforcement, Reporters and Sources (Elinor Kelly Grusin), 67:514-20.
Source Diversity and Newspaper Enterprise Journalism (Kathleen A. Hansen), 68:474-82.
Sources and Channels of Local News (John Soloski), 66:864-70.
Sourcing Patterns of National Security Reporters (Daniel C. Hallin, Robert Karl Manoff, and Judy K. Weddle), 70:753-66.
Sportswriters Talk About Themselves: An Attitude Study (J. Sean McCleneghan), 67:114-18.
A Survey of VU/TEXT Use in the Newsroom (Cynthia De Riemer), 69:960-70.
Symbiosis of Press and Protest: An Exchange Analysis (Gadi Wolfsfeld), 61:550-55, 742.
Using Expert Sources in Breaking Science Stories: A Comparison of Magazine Types (Shannon E. Martin), 68:179-87.
Value Coding and Consensus In Front Page News Leads (Dennis M. Corrigan), 67:653-62.
Who Will Talk to Reporters? Biases in Survey Reinterviews (Marc Baldassare and Cheryl Katz), 66:907-12.
Winning Newspaper Pulitzer Prizes: The (Possible) Advantage of Being a Competitive Paper (H. Allen White and Julie L Andsager), 67:912-19.
Journalism Quarterly Index-Methodology-Research
Volumes 61 to 70
1984 to 1993
Subject Index: Methodology — Research
Applying Fiction Conflict Situation to Analysis of News Stories (Hunter P. McCartney), 64:163-70.
Comparisons Between Three Versions of the Professional Orientation Index (J.P. Henningham), 61:302-09.
Counting Items Versus Measuring Space in Content Analysis (Abdulrahman H. Al-Enad), 68:657-62.
Defining and Measuring Credibility of Newspapers: Developing an Index (Philip Meyer), 65:567-74.
Development of a Conformity Index to Assess Network Television News (David L. Jaffe), 66:662-69.
Do “Instant Polls” Hit the Spot? Phone-in vs. Random Sampling of Public Opinion (Benjamin Bates and Mark Harmon), 70:369-80.
The Effectiveness of Random, Consecutive Day and Constructed Week Sampling in Newspaper Content Analysis (Daniel Riffe, Charles F. Aust and Stephen R. Lacy), 70:133-39.
Establishing Construct Validity of the Hayakawa-Lowry News Bias Categories (Dennis T. Lowry), 63:573-80.
How Comics and Cartoons View Public Opinion Surveys (Tom W. Smith), 64:208-11.
How Credible Is the Credibility Crisis? (Cecilie Gaziano), 65:267-78.
How Response Rates Compare for Human and Digitized Phone Surveys (Michael Havice), 66:137-42.
The Impact of Varying Reference Periods in Survey Questions about Media Use (Vincent Price), 70:615-27.
Measuring Nonresponse and Refusals to An Electronic Telephone Survey (Michael J. Havice), 67:521-30.
Organizational Factors and Nonresponse in a Survey of Newspaper Editors (Tsan-Kuo Chang, David Voelker and Jaewon Lee), 67:732-39.
Paradigmatic Drift: A Bibliographic Review of the Spread of Economic Analysis in the Literature of Communication (Kurt M. Miller and Oscar H. Gandy Jr.), 68:663-71.
Post-Card Questionnaires May Boost Response Rate (Robert C. Kochersberger Jr.), 64:861-63.
Reliability of Immediate Reward and Delayed Reward Categories (Michael W. Singletary), 62:116-20.
Reliability of the News Direction Scale for Analysis of the Good-Bad News Dimension (Jack B. Haskins, M. Mark Miller and Jan Quarles), 61:524-28.
Research About Magazines Appearing in Journalism Quarterly (Peter Gerlach), 64:178-82.
The Roper Question and Television vs. Newspapers: The Case of Hispanics (M. Mark Miller, Michael W. Singletary and Shu-Ling Chen), 65:12-19.
Sampling Ethnic Media Use: The Case of Hispanics (Tsan-Kuo Chang, Pamela J. Shoemaker, Stephen D. Reese and Wayne Danielson), 65:189-91.
Sins of Omission and Commission in Mass Communication Quantitative Research (Stephen R. Lacy and Daniel Riffe), 70:126-32.
Standards and Perceived Roles of JMC Journal Reviewers (Stanley T. Wearden and Fredric F. Endres), 68:499-508.
Use of Message Stimuli in Mass Communication Experiments: A Methodological Assessment and Discussion (Michael D. Slater), 68:412-21.
Use of Polls in Reporting Changes Slightly Since 1978 (David Pearce Demers), 64:839-42.
Use of ‘Vague’ Quantifiers in Measuring Communication Behaviors (J. David Kennamer), 69:646-50.
Using Grunig’s Indices to Differentiate Organizational Public Relations Functions (Joey Reagan, Janine Sumner and Scott Hill), 69:181-87.
Validating an Ethical Motivations Scale: Convergence and Predictive Ability (H. Allen White and R. Charles Pearce), 68:455-64.
Why Going Online for Content Analysis Can Reduce Research Reliability (Philip A. Kaufman, Carol Reese Dykers, and Carole Caldwell), 70:824-32.
Journalism Quarterly Index-Magazine Journalism
Volumes 61 to 70
1984 to 1993
Subject Index: Magazine Journalism
African-American Photo Coverage in Life, Newsweek and Time, 1937-1988 (Paul Lester and Ron Smith), 67:128-36.
American Muckraking of Technology Since 1900 (Harry H. Stein), 67:401-409.
Changes in the International Focus of U.S. Business Magazines, 1964-1988 (Charles Mayo and Yorgo Pasadeos), 68:509-514.
Comparing Magazine Photos of Vietnam and Korean Wars (Michael Sherer), 65:751-56.
A Comparison of Cultural Values in British and American Print Advertising: A Study of Magazines (Katherine Toland Frith and David Wesson), 68:216-23.
Coverage of Chang and Mao in Three U.S. News Magazines (Yang-Chou Yu and Daniel Riffe), 66:913-19.
Enticing Viewers: Sex and Violence in TV Guide Program Advertisements (Gilbert A. Williams), 66:970-73.
Farm Journalists and Advertiser Influence: Pressures on Ethical Standards (Robert G. Hays and Ann E. Reisner), 68:172-78.
Feeling the Heat from Advertisers: Farm Magazine Writers and Ethical Pressures (Robert G. Hays and Ann E. Reisner), 67:936-42.
Feminism and Advertising in Traditional and Non-Traditional Women’s Magazines 1950s-1980s (Linda J. Busby and Greg Leichty), 70:247-64.
How and Why Anonymous Attribution Is Used by Time and Newsweek (K. Tim Wulfemeyer) 62:81-86, 126.
How Eight Weekly Newsmagazines Covered Six National Elections (Robert Buckman), 70:780-92.
How Organization Editors Regard Their Jobs and Their Profession (Don Ranly), 66:949-53.
Images Through Time: Man-of-the-Year Covers (William G. Christ and Sammye Johnson), 62:891-93.
Magazine Coverage of Mentally Handicapped (Cathy Meo Bonnstetter), 63:623-26.
Newsmagazine Visuals and the 1988 Presidential Election (Sandra E. Moriarty and Mark N. Popovich), 68:371-80.
News Magazine Coverage of the Supreme Court During the Reagan Administrations (Dorothy A. Bowles and Rebekah V. Bromley), 69:948-59.
Of Lasting Interest? A Study of Change in the Content of Reader’s Digest (Ron F. Smith and Linda Decker-Amos), 62:127-31.
Research Activity of Magazine Publishers (Thomas Jacobson), 65:511-14.
Terrorists in the News, as Reflected in Three News Magazines, 1980-88 (Brian K. Simmons and David N. Lowry), 67:692-96.
Trends in Journalism Quarterly: Reflections of the Retired Editor (Guido H. Stempel III), 67:277-81.
Trends in Magazine Advertorial Use (Patricia A. Stout, Gary B. Wilcox and Lorrie S. Greer), 66:960-64.
The Use of Blacks in Magazine and Television Advertising: 1946-1986 (George M. Zinkhan, William J. Qualls and Abhijit Biswas), 67:547-49.
Use of Endorsers in Magazine Advertisements (Patricia A. Stout and Young Sook Moon), 67:536-46.
Using Expert Sources in Breaking Science Stories: A Comparison of Magazine Types (Shannon E. Martin), 68:179-87.
Visibility of Blacks and Whites in Magazine Photographs (Giacomo L. Ortizano), 66:718-21.
Journalism Quarterly Index-Ethics
Volumes 61 to 70
1984 to 1993
Subject Index: Ethics
Anonymous Attribution in Network News (K. Tim Wulfemeyer and Lori L. McFadden), 63:468-73.
Blacks in the News: Television, Modern Racism and Cultural Change (Robert M. Entman), 69:341-61.
Channel One in High School Classrooms: Advertising Content Aimed at Students (K. Tim Wulfemeyer and Barbara Mueller), 69:724-42.
A Clash Over Race: Tennessee Governor Ellington versus CBS, 1960 (David E. Sumner), 68:541-47.
Colorization and Moral Rights: Should the United States Adopt Unified Protection for Artists? (Roger Cooper) 68:465-73.
Corrections Policies in Local Television News: A Survey (Michael E. Cremedas), 69:166-72.
Deciding the Limits of Taste in Editorial Cartooning (Daniel Riffe, Donald Sneed and Roger L. Van Ommeren), 64:607-10.
Defining Ethics in Electronic Journalism: Perceptions of News Directors (K. Tim Wulfemeyer), 67:984-91.
Ethical Values, the Flow of Journalistic Information and Public Relations Persons (Michael Ryan and David L. Martinson), 61:27-34.
Ethics, Journalism and Television: Bibliographic Constellations, Black Holes (Thomas W. Cooper), 65:450-59.
Farm Journalists and Advertiser Influence: Pressures on Ethical Standards (Robert G. Hays and Ann E. Reisner), 68:172-78.
Feeling the Heat from Advertisers: Farm Magazine Writers and Ethical Pressures (Robert G. Hays and Ann E. Reisner), 67:936-42.
How Managing Editors View and Deal with Newspaper Ethical Issues (Douglas Anderson), 64:341-45.
Impact of Ethics Codes on Judgments by Journalists: A Natural Experiment (David Pritchard and Madelyn Peroni Morgan), 66:934-41.
Individual Differences in Ethical Values of Public Relations Practitioners (Jacob Shamir, Barbara Strauss Reed and Steven Connell), 67:956-63.
Is Ethical Journalism Simply Objective Reporting? (John C. Merrill), 62:391-93.
Is the Medium the Message?: An Experimental Test with Morbid News (Ellen M. Bennett, Jill Dianne Swenson and Jeff S. Wilkinson), 69:921-28.
Issue Importance and Trust in Mass Media (Albert Gunther and Dominic L. Lasorsa), 63:844-48.
Measuring the Concept of Credibility (Cecilie Gaziano and Kristin McGrath), 63:451-62.
Motives for Ethical Decision-Making (Michael W. Singletary, Susan Caudill, Edward Caudill and Allen White), 67:964-72.
Newspaper Editors’ Attitudes Reflect Ethical Doubt on Surreptitious Recording (S. Elizabeth Bird), 62:284-88.
Non-Monetary Conflicts in Interest for Newspaper Journalists (Katherine C. McAdams), 63:700-05, 727.
Numbers versus Pictures: Did Network Television Sensationalize Chernobyl Coverage? (Carole Gorney), 69:455-65.
Objectivity in Journalism: A Search and a Reassessment (Richard Streckfuss), 67:973-83.
Public Expectations of Media Versus Standards in Codes of Ethics (Sandra Braman), 65:71-77.
Responsibility of Newspaper for Errors in Supplement (James G. Schneider), 61:905-07.
The Right to Know vs. the Right of Privacy: Newspaper Identification of Crime Victims (Rita Wolf, Tommy Thomason and Paul LaRocque), 64:503-507.
Self-Regulation Broadcasting Revisited (Bruce A. Linton), 64:483-90.
The Smoking and Health Issue in Newspapers: Influence of Regional Economies, the Tobacco Institute and News Objectivity (C. Kevin Swisher and Stephen D. Reese), 69:987-1000.
A Survey of Correction Policies of Arkansas Newspapers (Gilbert L. Fowler and Tommy L. Mumert), 65:853-58.
Validating an Ethical Motivations Scale: Convergence and Predictive Ability (H. Allen White and R. Charles Pearce), 68:455-64.
Journalism Quarterly Index-Communication Theory
Volumes 61 to 70
1984 to 1993
Subject Index: Communication Theory
Active Television Viewing and the Cultivation Hypothesis (Donna Rouner), 61:168-74.
Adolescents’ Perceptions of the Primary Values of Television Programming (W. James Potter), 67:843-51.
Agenda-Setting, Agenda Reinforcing, or Agenda-Deflating? A Study of the 1990 German National Election (Klaus Schoenbach and Holli A. Semetko), 69:837-46.
Agenda Setting and Consequentiality (Richard F. Carter, Keith R. Stamm and Katherine Heintz-Knowles), 69:868-77.
Agenda-Setting with Bi-Weekly Data on Content of Three National Media (Howard Eaton, Jr.), 66:942-48.
Applying Situational Communication Theory to an International Political Problem: Two Studies (L. Erwin Atwood and Ann Marie Major), 68:200-210.
Assessing the Active Component of Information-Seeking, (Walter Gantz Michael Fitzmaurice and Ed Fink), 68:630-37.
Assessing Sources: Interviewing, Self-Monitoring and Attribution Theory (Eric S. Fredin), 61:866-73.
Attentional Penchants and Recall of Information from Background Radio (Margaret Andreasen), 63:24-30, 37.
Attributional Bias in Predictions of Retail Advertising Content Preferences (Ann Marie Major), 67:826-37.
Audience Recall of News Stories Presented by Newspaper, Computer, Television and Radio (Melvin L. DeFleur, Lucinda Davenport, Mary Cronin and Margaret DeFleur), 69:1010-22.
Beyond Agenda-Setting: The Influence of Partisanship and Television Reporting on the Electorate’s Voting Intentions (Hans-Bernd Brosius and Hans Mathias Kepplinger), 69:893-901.
The Bridging Function of Interpersonal Communication in Agenda-Setting (David H. Weaver, Jian-Hua Zhu and Lars Willnat), 69:856-67.
Channel Effectiveness Over Time and Knowledge and Behavior Gaps (Leslie B. Snyder), 67:875-86.
Communication and Community Integration: An Analysis of the Communication Behavior of Newcomers (Keith R. Stamm and Avery M. Guest), 68:644-56.
The Communication of Public Opinion (Carroll J. Glynn), 64:688-97.
Community Orientations and Newspaper Use Among Korean Newcomers (Jae Chul Shim and Charles T. Salmon), 67:852-63.
Community Ties in a Rural Midwest Community and Use of Newspapers and Cable TV (Kasisomayajula Viswanath, John R. Finnegan Jr., Brenda Rooney and John Potter), 67:899-911.
A Comparison of Trial Lawyer and News Reporter Attitudes about Courthouse Communication (Jeremy Harris Lipschultz), 68:750-63.
Conflict Resolution and the Prestige Press: El Universal and the Mexican Oil Crisis, 1938 (Michael Leslie), 68:224-29.
The Conformity Hypothesis: Empirical Considerations for the Spiral of Silence’s First Link (William J. Gonzenbach), 69:633-45.
Diffusion of Information about Cyanide-Laced Tylenol (Noreen M. Carrocci), 62:630-33.
Diffusion of News of Shuttle Disaster: What Role for Emotional Response (Daniel Riffe and James Glen Stovall), 66:551-56.
Diffusion of a Proximate News Event (Walter Gantz, Kathy Krendl and Susan R. Robertson), 63:282-87.
Discrepancy Between Perceived First-Person and Perceived Third-Person Mass Media Effects (James T. Tiedge, Arthur Silverblatt, Michael J. Havice and Richard Rosenfeld), 68:141-54.
An Editorial Comment (Donald L. Shaw), 67:639.
An Editorial Comment (Donald L. Shaw), 69:808-09.
Effect of Accumulation of Coverage on Issue Salience in Agenda Setting (Michael Salwen), 65:100-06.
Effect of Support and Personal Distance on the Definition of Key Publics for the Issue of AIDS (Glen T. Cameron and Jian Yang), 68:620-29.
Effects of an AIDS Communication Campaign (Richard M. Perloff), 68:638-43.
Effects of Color and Complexity in Still Photographs on Mental Effort and Memory (Kathy Gilbert and Joan Schleuder), 67:749-56.
The Effects of Dominant Photographs: An Agenda-Setting Experiment (Wayne Wanta), 65:107-11.
The Effects of Editorials on Audience Reaction to Television Newscasters (Elizabeth Krueger and James D. Fox), 68:402-411.
Effects of Information and Evaluation in Film Criticism (Robert O. Wyatt and David P. Badger), 67:359-68.
Effects of Personal, Interpersonal, and Media Experiences on Issue Salience (Dominic L. Lasorsa and Wayne Wanta), 67:804-813.
Encoding TV News Messages Into Memory (Tom Grimes), 67:757-66.
Energy in the Eighties: Education, Communication, and the Knowledge Gap (Robert J. Griffin), 67:550-62.
Explorers and Surveyors: Expanding Strategies for Agenda-Setting Research (Maxwell E. McCombs), 69:813-24.
Exposure to What? Integrating Media Content and Effects Studies (Pamela J. Shoemaker and Stephen D. Reese), 67:649-52.
Format Effects on Comprehension of Television News (Hans-Bernd Brosius), 68:396-401.
Framing Risk: Audience and Reader Factors (Susanna Hornig), 69:679-89.
The Function of Mass Media Agenda Setting (Donald L. Shaw and Shannon E. Martin), 69:902-20.
Gender Differences in Attitude Strength, Role of News Media and Cognitions (J. David Kennamer), 63:782-88, 833.
Gratifications of Grazing: An Exploratory Study of Remote Control Use (James R. Walker and Robert V. Bellamy, Jr.), 68:422-31.
Home Excitation from Prior Programming Affects Television News Recall (Randall K. Scott and David H. Goff), 65:615-20.
How Do Adolescents’ Perceptions of Television Reality Change Over Time? (W. James Potter), 69:392-405.
How President’s State of Union Talk Influenced News Media Agendas (Wayne Wanta, Mary Ann Stephenson, Judy Van Slyke Turk, and Maxwell E. McCombs), 66:537-41.
How Town Administrator’s View Relates to Agenda Building in Community Press (Ellen Williamson Kanervo and David W. Kanervo), 66:308-15.
Information Subsidy and Agenda-Building in Local Television News (Dan Berkowitz and Douglas B. Adams), 67:723-31.
Intellectual History, Social History, Cultural History, and Our History (David Paul Nord), 67:645-48.
Internal Work Motivation: Predictor of Using Ethical Heuristics and Motivations (H. Allen White and Michael W. Singletary), 70:381-92.
Interpersonal Communication and the Agenda-Setting Process (Wayne Wanta and Yi-Chen Wu), 69:847-55.
Is the Medium the Message?: An Experimental Test with Morbid News (Ellen M. Bennett, Jill Dianne Swenson and Jeff S. Wilkinson), 69:921-28.
Issue Competition and Attention Distraction: A Zero-Sum Theory of Agenda-Setting (Jian-Hua Zhu), 69:825-36.
Learning from News: Effects of Message Consistency and Medium on Recall and Inference Making (Robert H. Wicks and Dan G. Drew), 68:155-64.
Linking TV Program Orientations and Gratifications: An Experimental Approach (Serena Stanford and Betsy Riccomini), 61:76-82.
Mass Communication Research in Latin America: Views From Here and There (Steven H. Chaffee, Carlos Gomez-Palacio and Everett M. Rogers), 67:1015-1024.
Measuring Agenda Diversity in an Elastic Medium: Candidate Position Papers (Hugh M. Culbertson), 69:938-47.
Media Agenda-Setting with Environmental Issues (Tony Atwater, Michael B. Salwen and Ronald B. Anderson), 62:393-97.
Media Attention, Media Exposure, and Media Effects (Dan Drew and David Weaver), 67:740-48.
Media Gratifications and Choosing A Morning News Program (J. D. Rayburn II, Philip Palmgreen and Tawney Acker), 61:149-56.
Media Reliance and Complexity of Perspective on International Relations (Laura Hendrickson), 66:876-80.
Media Reliance and Public Images of Environmental Politics in Ontario and Michigan (John C. Pierce, Lynette Lee-Sammons, Mary Ann E. Steger and Nicholas P. Lovrich), 67:838-42.
Media Schemata, Information-Processing Strategies, and Audience Assessment of the Informational Value of Quotes and Background in Local News (Eric S. Fredin and Tracy Tabaczynski), 70:801-814.
Meta Analysis of Research on Children and the Media: Atypical Development? (Jeanne M. Meadowcroft and Daniel G. McDonald), 63:474-80.
Motivation and Selective Attention To Political Information Formats (Gina M. Garramone), 62:37-44.
Motivational Models: Replication across Media for Political Campaign Content (Gina M. Garramone), 61:537-41, 691.
Motivations for Viewing “The 700 Club” Robert Abelman), 65:112-18.
Negativism as News Selection Predictor (Robert H. Bohle), 63:789-96.
Newspaper Agenda Setting and Community Expectations (Ardyth Broadrick Sohn), 62:892-97.
Newspaper Credibility and Relationships of Newspaper Journalists to Communities (Cecilie Gaziano and Kristin McGrath), 64:317-28.
Our Future Research Agenda: Confronting Challenges…Or Our Dying Gasp? (Richard F. Carter), 67:282-85.
Perceptions of Opinion “Climates” and Willingness to Discuss the Issue of Abortion (Charles T. Salmon and Kurt Neuwirth), 67:567-77.
Political Discussion and Cognition: A 1988 Look (J. David Kennamer), 67:348-52.
Political Group Viability as Predictor of Media Attitudes (Pamela J. Shoemaker), 61:889-92.
Political Outspokenness: Factors Working Against the Spiral of Silence (Dominic L. Lasorsa), 68:131-40.
Power Prose: The Syntax of Presidential News (Katherine C. McAdams), 67:313-22.
Predicting Voting Behavior Via the Agenda-Setting Tradition (Marilyn S. Roberts), 69:878-92.
Presidential Approval Ratings as a Variable in the Agenda-Building Process (Wayne Wanta), 68:672-79.
Proximity: Localization vs. Distance in PR News Releases (Linda P. Morton and John Warren), 69:1023-28.
Public Opinion About Public Opinion (Carroll J. Glynn and Ronald E. Ostman), 65:299-306.
Public Salience of Foreign Nations (Michael B. Salwen and Frances R. Matera), 69:623-32.
Relation Between Attribution Specificity and Accessibility to News Sources (Mark A. Algraawi and Hugh M. Culbertson), 64:799-804.
Rural and Urban Newspaper Coverage of Wildlife: Conflict, Community and Bureaucracy (Julia B. Corbett), 69:929-37.
Science Stories: Risk, Power, and Perceived Emphasis (Susanna Hornig), 67:767-76.
Social Correlates of Public Attitudes Toward New Communication Technologies (Stephen D. Reese, Pamela J. Shoemaker and Wayne A. Danielson), 63:675-82, 692.
Spanish-Language Print Media Use as an Indicator of Acculturation (Pamela J. Shoemaker, Stephen D. Reese and Wayne A. Danielson), 62:734-40, 762.
The Stability of Media Gratifications (Daniel G. McDonald and Carroll J. Glynn), 61:542-49, 741.
Structures of North-South Informational Flows: An Empirical Test of Galtung’s Theory (William H. Meyer), 68:230-37.
Television ‘Addiction’? An Evaluation of Four Competing Media-Use Models (Seth Finn), 69:422-35.
Three Strategies for Elaborating the Cultivation Hypothesis (W. James Potter), 65:930-39.
TV’s “Instant Analysis” and “Querulous Criticism”: Effects of the 1988 First Bush-Dukakis Debate (Dennis T. Lowry, Janet A. Bridges and Paul A. Barefield), 67:814-25.
Uses and Gratifications Motives as Indicators of Magazine Readership (Gregg A. Payne, Jessica J.H. Severn and David M. Dozier), 65:909-13.
Using Grunig’s Indices to Differentiate Organizational Public Relations Functions (Joey Reagan, Janine Sumner and Scott Hill), 69:181-87.
A View from the Inside: Brainwaves and Television Viewing (William Miller), 62:508-14.
A Within Message Analysis of Communication Behavior (Fiona Chew), 65:634-41.
Journalism Quarterly Index-Audience Analysis
Volumes 61 to 70
1984 to 1993
Subject Index: Audience Analysis
Activation as News Exposure Predictor (Janay Collins and John D. Abel), 62:316-20.
Adolescent TV Viewing in Saudi Arabia (Douglas A. Boyd and Ali M. Najai), 61:295-301, 351.
Applying Situational Communication Theory to an International Political Problem: Two Studies (L. Erwin Atwood and Ann Marie Major), 68:200-210.
Assessing the Active Component of Information Seeking (Walter Gantz, Michael Fitzmaurice and Ed Fink), 68:630-37.
Attitudes of Newspaper Business Editors and General Public Toward Capitalism (Robert A. Peterson, Gerald Albaum, George Kozmetsky and Isabella C. M. Cunningham), 61:56-65.
Attitudes of Parents Concerning Televised Warning Statements (Dan Slater and Teresa L. Thompson), 61:853-59.
Audience Activity and Satisfaction with Favorite Television Soap Opera (Elizabeth M. Perse and Alan M. Rubin), 65:368-75.
The Audience for, and Male vs. Female Reaction to, ‘The Day After’ (R. C. Adams and Gail M. Webber), 61:812-16.
Audience Recall of News Stories Presented by Newspaper, Computer, Television and Radio (Melvin L. DeFleur, Lucinda Davenport, Mary Cronin and Margaret DeFleur), 69:1010-22.
Audience Selectivity of Local Television Newscasts (Carolyn A. Lin), 69:373-82.
Audiotext and the Re-invention of the Telephone as a Mass Medium (Robert LaRose and David Atkin), 69:413-21.
Biased Optimism and the Third-Person Effect (Albert C. Gunther and Paul Mundy), 70:58-67.
Byline Bias? Effects of Gender on News Article Evaluations (Ford N. Burkhart and Carol K. Sigelman), 67:492-500.
Cable Access: Market Concerns Amidst the Marketplace of Ideas (David Atkin and Robert LaRose), 68:354-62.
Communication by Agricultural Publics: Internal and External Orientations (James E. Grunig, Clifford L. Nelson, Susie J. Richburg and Terry J. White), 65:26-38.
Communication and Community Integration: An Analysis of the Communication Behavior of Newcomers (Keith R. Stamm and Avery M. Guest), 68:644-56.
Community Orientations and Newspaper Use Among Korean Newcomers (Jae Chul Shim and Charles T. Salmon), 67:852-63.
Community Ties in a Rural Midwest Community and Use of Newspapers and Cable TV (Kasisomayajula Viswanath, John R. Finnegan Jr., Brenda Rooney and John Potter), 67:899-911.
Comparing Predictors of the Likelihood of Voting in a Primary and a General Election (J. David Kennamer), 67:777-84.
Comparison of Media Use by Reporters and Public During Newspaper Strike (William L. Rosenberg and William R. Elliott), 66:18-30.
Consumer Costs: A Determinant in Upgrading or Downgrading of Cable Services (Don Umphrey), 68:698-708.
Correlations of Newspaper Content with Circulation in the Suburbs: A Case Study (Stephen Lacy and Ardyth B. Sohn), 67:785-93.
A Cross-Cultural Experiment on How Well Audiences Remember News Stories from Newspaper, Computer, Television, and Radio Sources (Luis Buceta Facorro and Melvin L. DeFleur), 70:585-601.
Dependency Relations and Newspaper Readership (William E. Loges and Sandra J. Ball-Rokeach), 70:602-614.
Different Questions, Different Answers? Media Use and Media Credibility (Tony Rimmer and David Weaver), 64:28-36.
Differential Criteria for Evaluating Credibility of Newspapers and TV News (John Newhagen and Clifford Nass), 66:277-84.
Discrepancy Between Perceived First-Person and Perceived Third-Person Mass Media Effects (James T. Tiedge, Arthur Silverblatt, Michael J. Havice and Richard Rosenfeld), 68:141-54.
An Editorial Comment (Donald L. Shaw), 68:616-17.
Effect of Support and Personal Distance on the Definition of Key Publics for the Issue of AIDS (Glen T. Cameron and Jian Yang), 68:620-29.
Effects of Cuing Familiar and Unfamiliar Acronyms in Newspaper Stories, An Experiment (Jack Nolan), 68:188-94.
The Effects of Editorials on Audience Reaction to Television Newscasters (Elizabeth Krueger and James D. Fox), 68:402-411.
Effects of Information and Evaluation in Film Criticism (Robert O. Wyatt and David P. Badger), 67:359-68.
Effects of Newspaper Competition on Public Opinion Diversity (Dominic L. Lasorsa), 68:38-47.
The Emotional Use of Popular Music by Adolescents (Alan Wells and Ernest A. Hakanen), 68:445-54.
Encoding TV News Messages Into Memory (Tom Grimes), 67:757-66.
Energy in the Eighties: Education, Communication, and the Knowledge Gap (Robert J. Griffin), 67:554-66.
Ethnic Concentration as a Predictor of Media Use (Pamela J. Shoemaker, Stephen D. Reese, Wayne Danielson and Kenneth Hsu), 64:593-97.
Exposure to Sources of Heart Disease Prevention Information: Community Type and Social Differences (John R. Finnegan Jr., K. Viswaneth, Emily Kahn, and Peter Hannan), 70:569-84.
Exposure to What? Integrating Media Content and Effects Studies (Pamela J. Shoemaker and Stephen D. Reese), 67:649-52.
Foreshadowing the Electronic Publishing Age: First Exposures to Viewtron (Tony Atwater, Carrie Heeter and Natalie Brown), 62:807-15.
Format Effects on Comprehension of Television News (Hans-Bernd Brosius), 68:396-401.
Gender and Readership of Heads in Magazine Ads (David A. Wesson and Eileen Stewart), 64:189-93.
Gratifications of Grazing: An Exploratory Study of Remote Control Use (James R. Walker and Robert V. Bellamy Jr.), 68:422-31.
Heavy Television Viewing and Perceived Quality of Life (Michael Morgan), 61:499-504, 740.
How Do Adolescents’ Perceptions of Television Reality Change Over Time? (W. James Potter), 69:392-405.
How Partisan and Non-Partisan Readers Perceive Political Foes and Newspaper Bias (Laurie Mason and Clifford Nass), 66:564-70.
How Viewing of MTV Relates to Exposure to Other Media Violence (James R. Walker), 64:756-62.
Humor and Comparatives in Ads for High and Low-Involvement Products (Bob T.W. Wu, Kenneth E. Crocker, and Martha Rogers), 66:653-61.
The Impact of the Newer Television Technologies on Television Satisfaction (Elizabeth M. Perse and Douglas A. Ferguson), 70:843-53.
The Importance of Perspective in Parent-Child Interpretations of Family Communication Patterns (Erica Weintraub Austin), 70:558-68.
The Importance of Political Activity in Explaining Multiple News Media Use (Gary Kebbel), 62:559-66.
Influence of News Coverage of the “Scandal” on PTL Viewers (Robert Abelman), 68:101-110.
The Influence of Religiosity on Television News (Neal F. Hamilton and Alan M. Rubin), 69:667-78.
Information Seeking and Information Processing Newspapers Versus Videotext (Eugenia Zerbinos), 67:920-29.
Interpersonal Communication and the Agenda-Setting Process (Wayne Wanta and Yi-Chen Wu), 69:847-55.
It’s All in the Family: Siblings and Program Choice Conflict (Susan Brown Zahn and Stanley J. Baran), 61:847-52.
Learning from News: Effects of Message Consistency and Medium on Recall and Inference Making (Robert H. Wicks and Dan G. Drew), 68:155-64.
Listener Perception of Radio News (John W. Wright II and Lawrence A. Hosman), 63:802-08, 814.
Local Predictors of Basic and Pay Cable Subscribership (Joey Reagan, Richard V. Ducey and James Bernstein), 62:397-400.
Mass Media Use by Women In Decision-Making Positions (Carolyn Johnson and Lynne Gross), 62:850-54, 950.
Measuring Nonresponse and Refusals to An Electronic Telephone Survey (Michael J. Havice), 67:521-30.
Media Attention, Media Exposure, and Media Effects (Dan Drew and David Weaver), 67:740-48.
Media Choices for Specialized News (Herbert H. Howard, Edward Blick and Jan P. Quarles), 64:620-23.
Media Orientation and Television News Viewing (Daniel G. McDonald), 67:11-20.
Media Reliance and Public Images of Environmental Politics in Ontario and Michigan (John C. Pierce, Lynette Lee-Sammons, Mary Ann E. Steger and Nicholas P. Lovrich), 67:838-42.
Media Roles and Legislators’ News Media Use (Daniel Riffe), 67:323-30. Media Use and Community Ties (Leo W. Jeffres, Jean Dobos and Jae-Won Lee), 65:575-81.
Media Use by Foreign Students (Charles Okigbo), 62:901-04.
Neighborhood Newspapers, Citizen Groups and Public Affairs Knowledge Gaps (Cecilie Gaziano), 61:556-66, 599.
Network Rerun Viewing in the Age of New Programming Services (Barry R. Litman and Linda S. Kohl), 69:383-91.
New Technologies and News Use: Adopters vs. Nonadopters (Joey Reagan), 66:871-75.
News Reading, Knowledge About, and Attitudes Toward Foreign Countries (David K. Perry), 67:353-58.
Newspaper Column ReadersÕ Gender Bias: Perceived Interest and Credibility (H. Allen White and Julie Andsager), 68:709-718.
Newspaper Image: Dimensions and Relation to Demographics, Satisfaction (Judee K. Burgoon, Michael Burgoon and David B. Buller), 63:771-81.
A Newspaper’s 900 Telephone Poll: Its Perceived Credibility and Accuracy (Michael E. Gerhard), 67:508-513.
Perceived Informativeness of and Irritation with Local Advertising (Yorgo Pasadeos), 67:35-39.
Perceived Task of News Report as Predictor of Media Choice (Charles C. Self), 65:119-25.
Perceptions of Credibility of Male and Female Syndicated Political Columnists (Julie L. Andsager), 67:485-91.
Personal Computers and Media Use (John C. Schweitzer), 68:689-97.
Political Discussion and Cognition: A 1988 Look (J. David Kennamer), 67:348-52.
Political Knowledge and Communication Resources (Dan Berkowitz and David Pritchard), 66:697-702.
Political Outspokenness: Factors Working Against the Spiral of Silence (Dominic L. Lasorsa), 68:131-40.
Portrayal of Journalists on Prime Time Television (Gerald Stone and John Lee), 67:697-707.
Primary News Source Changes: Question Wording, Availability, and Cohort Effects (Michael D. Basil), 67:708-722.
Program Interests of NPR Subaudiences (Michael Woal), 63:348-52, 393.
Program Ratings and Levels of TV Exposure in Belize (J. David Johnson and Omar Souki Oliveira), 65:497-500.
Public Opinion on Investigative Reporting in the 1980s (David Weaver and LeAnne Daniels), 69:146-55.
Public Salience of Foreign Nations (Michael B. Salwen and Frances R. Matera), 69:623-32.
Racial Differences in Evaluations of the Mass Media (Lee B. Becker, Gerald M. Kosicki and Felicia Jones), 69:124-34.
Reading International News in a Censored Press Environment (Albert Gunther and Leslie B. Snyder), 69:591-99.
The Sandwich Programming Strategy: A Case of Audience Flow (James T. Tiedge and Kenneth J. Ksobiech), 65:376-83.
Science Stories: Risk, Power, and Perceived Emphasis (Susanna Hornig), 67:767-76.
Sources for Health Care Information in Two Small Communities (Joey Reagan and Janay Collins), 64:560-63.
Spreading Activation and Involvement: An Experimental Test of a Cognitive Model of Involvement (Glen T. Cameron), 70:854-67.
Steps Toward a Comprehensive Model of Newspaper Readership (Laurence B. Lain), 63:69-74, 121.
Teletext Viewing Habits and Preferences (Lucy L. Henke and Thomas A. Donohue), 63:542-45, 553.
Television News and Audience Selectivity (Daniel G. McDonald and Stephen D. Reese), 64:763-68.
Television News Viewing by Older Adults (R. Irwin Goodman), 67:137-41.
Third-Person Effects and the Differential Impact in Negative Political Advertising (Jeremy Cohen and Robert G. Davis), 68:680-88.
Transnational Radio Listening Among Saudi Arabian University Students (Douglas A. Boyd and Morad Asi), 68:211-15.
Trust in Government and News Media Among Korean Americans (Steven H. Chaffee, Clifford I. Nass and Seung-Mock Yang), 68:111-19.
Two Comparisons of Rural Public Television Viewers and Non-Viewers in Northern Mississippi (Will Norton, Jr., John W. Windhauser and Susan Langdon Norton), 69:690-702.
The Uses and Gratifications of Rerun Viewing (Diane Furno-Lamude and James Anderson), 69:362-72.
Validating an Ethical Motivations Scale: Convergence and Predictive Ability (H. Allen White and R. Charles Pearce), 68:455-64.
VCR Owners’ Use of Pay Cable Services (Michael J. Murray and Sylvia E. White), 64: 193-95.
Video Movies at Home: Are They Viewed like Film or like Television? (Dean M. Krugman, Scott A. Shamp and Keith F. Johnson), 68:120-30.
Viewer Reactions to Content and Presentational Format of Television News (Ralph R. Behnke and Phyllis Miller), 69:659-66.
Viewer Reactions to Music in Television Commercials (Patricia A. Stout, John D. Leckenby and Sidney Hecker), 67:887-98.
Voter Learning in the 1988 Presidential Election: Did the Debates and the Media Matter? (Dan Drew and David Weaver), 68:27-37.
Voter Partisan Orientations and Use of Political Television (Kim A. Smith and Douglas A. Ferguson), 67:864-74.
When Characters Speak Directly to Viewers: Breaking the Fourth Wall in Television (Philip J. Auter and Donald M. Davis), 68:165-71.
Why Teenagers Do Not “Read All About It” (Cathy J. Cobb-Walgren), 7:340-47.
Journalism Quarterly Index-Advertising
Volumes 61 to 70
1984 to 1993
Subject Index: Advertising
Advertisements by Banks Before, During and After a Collapse (Cynthia De Riemer and Richard L. Baxter), 63:630-33.
Advertising and Commercial Speech Since the 1986 Posadas Case (Roxanne Hovland and Ronald E. Taylor), 67:1083-1089.
Advertising Practitioners Look at a Ban on Tobacco Advertising (John H. Crowley and James Pokrywczynski), 68:329-37.
Advertising’s Role in the Diffusion of Country-Western Trend in the U.S. (Gerald A. Schorin and Bruce G. Vanden Bergh), 62:515-22.
Alternatives to Newspaper Advertising, 1890-1920: Printers’ Innovative Product and Message Designs (Claire Badaracco), 67:1042-1050.
An Analysis of Japanese Television Commercials (Jyotika Ramaprasad and Kazumi Hasegawa), 67:1025-1033.
Army Advertising’s Perceived Influence: Some Preliminary Findings (William H. Harkey, Leonard N. Reid and Karen Whitehill King), 65:719-25.
An Assessment of the Cloze Procedure as an Advertising Copy Test (George Zinkhan and Edward Blair), 61:404-08.
Attention to Magazine Ads as Function of Layout Design (Leonard N. Reid, Herbert J. Rotfeld and James H. Barnes), 61:439-41.
Attributional Bias in Predictions of Retail Advertising, Content Preferences (Ann Marie Major), 67:826-37.
Baiting Viewers: Violence and Sex in Television Program Advertisements (Lawrence C. Solely and Leonard N. Reid), 62:105-10, 131.
Buying From A Friend: A Content Analysis of Two Teleshopping Programs (Philip J. Auter and Roy L. Moore), 70:425-36.
Changes in Stereotypes: Blacks and Whites in Magazine Advertisements (George M. Zinkhan, Keith K. Cox and Jae W. Hong), 63:568-72.
Channel One in High School Classrooms: Advertising Content Aimed at Students (K. Tim Wulfemeyer and Barbara Mueller), 69:724-42.
CLIO Commercials from 1975-1985: Analysis of 151 Executional Variables (Alice Gagnard and Jim R. Morris), 65:859-68.
Color Quality in Print Advertising (Anthony F. McGann and David Snook-Luther), 70:934-38.
Comparing Positive and Negative Political Advertising on Radio (Michael A. Shapiro and Robert H. Rieger), 69:135-45.
A Comparison of Cultural Values in British and American Print Advertising: A Study of Magazines (Katherine Toland Frith and David Wesson), 68:216-23.
Consumer Response to Seagram’s Equivalency TV Ad Campaign (Lauren Tucker, Roxanne Hovland and Gary Wilcox), 64:834-38.
Consumer Response to a TV Liquor Spot (Gary B. Wilcox, Roxanne Hovland and Dwight Fletcher), 65:195-96.
A Content Analysis of Visuals Used in Print Media Advertising (Sandra Moriarty), 64:550-54.
Contractual Offers in Advertising (George E. Stevens), 67:32-34.
Copywriting and the Prose of Hemingway (Florence G. Feasley), 62:121-26.
The Cross Elasticity of Demand for National Newspaper Advertising (John C. Busterna), 64:346-51.
Dimensional Relationships of Memory: Implications for Print Advertisers (Victor V. Cordell and George M. Zinkhan), 66:954-59.
An Editorial Comment (Donald L. Shaw), 68:325.
Effect of Cable Television on Advertiser and Consumer Spending on Mass Media, 1978-1990 (Jack Glascock), 70:509-17.
Effects of Attractiveness of the Endorser on the Performance of Testimonial Ads (Gary B. Wilcox, John H. Murphy and Peter S. Sheldon), 62:548-52.
Elements of Timing and Repetition in Award-Winning TV Commercials (Alice Gagnard), 66:965-69.
Facial Expressions in Magazines Ads: A Cross-CulturaI Comparison (Jae Hyun Choe, Gary B. Wilcox and Andrew P. Hardy), 63:122-26, 166.
Farm Journalists and Advertiser Influence: Pressures on Ethical Standards (Robert G. Hays and Ann E. Reisner), 68:172-78.
Feeling the Heat from Advertisers: Farm Magazine Writers and Ethical Pressures (Robert G. Hays and Ann E. Reisner), 67:936-42.
Female Roles in Radio Advertising (Gary Warren Melton and Gilbert L. Fowler, Jr.), 64:145-49.
Female Stereotyping in Advertising: An Experiment on Male-Female Perceptions of Leadership (William E. Kilbourne), 67:25-31.
Females and Minorities in TV Ads in 1987 Saturday ChildrenÕs Programs (Daniel Riffe, Helen Goldson, Kelly Saxton, and Yang-Chou Yu), 66:129-36.
Feminism and Advertising in Traditional and Non-Traditional Women’s Magazines (Linda J. Busby and Greg Leichty), 70:247-64.
Financial Services Advertising Before and After Crash of 1927 (Stephen E. Everett), 65:920-24.
Game Time, Soap Time and Prime Time TV Ads: Treatment of Women in Sunday Football and Rest-of-Week Advertising (Daniel Riffe, Patricia C. Place, and Charles M. Mayo), 70:437-46.
How Valuable to an Advertiser Are Secondary Audiences? (John C. Schweitzer), 63:752-56, 853.
Humor and Comparatives in Ads for High and Low-Involvement Products (Bob T.W. Wu, Kenneth E. Crocker, and Martha Rogers), 66:653-61.
Humorous Advertising in the Post, 1920-1939 (Gary B. Wilcox and Sandra E. Moriarty), 61:436-39.
The Information Content of Comparative Magazine Ads: A Longitudinal Study (Linly Chou, George R. Franke and Gary B. Wilcox), 64:119-24.
Informational Content of American and Japanese Television Commercials (Jyotika Ramaprasad and Kazumi Hasegawa), 69:612-22.
Is Bigger Better In Yellow Pages Ads? (Dennis Hinde and Gary Scofield), 61:185-87.
Measuring Recognition and Attraction in Corporate Advertising Trademarks (Frank Thayer), 65:439-42.
Methods of Presentation Used in Clio-Winning Television Commercials (Leonard N. Reid, W. Ronald Lane, Leila S. Wenthe and Otto W. Smith), 62:553-58, 691.
National Advertising Pricing: Chain vs. Independent Newspapers (John C. Busterna), 65:307-12.
Novelty vs. Practicality in Advertising Typography (Sandra Ernst Moriarty), 61:188-90.
Perceived Informativeness of and Irritation with Local Advertising (Yorgo Pasadeos), 67:35-39.
Policy Issues and Personal Images in Political Advertising in State Election (Margaret K. Latimer), 61:776-84.
Political Advertising for Federal and State Election: Images or Substance? (Margaret K. Latimer), 62:861-68.
Pricing of Advertising in Weeklies: A Replication (Stephen Lacy and Stephen Dravis), 68:338-44.
Product-Related Programming and Children’s TV: A Content Analysis (B. Carol Eaton and Joseph R. Dominick), 68:67-75.
Reactions to Political Advertising: Clarifying Sponsor Effects (Gina M. Garramone and Sandra J. Smith), 61:771-75.
Readability as a Factor in Magazine Ad Copy Recall (David A. Wesson), 66:715-718.
Receiver Prejudice and Model Ethnicity: Impact on Advertising Effectiveness (Hsiu-chen Sandra Lai, Zoe Tan and Marye Tharp), 67:794-803.
Recent and Future Economic Status of U.S. Newspapers (Jon G. Udell), 67:331-39.
Representation, Roles, and Occupational Status of Black Models in Television Advertisements (Jane W. Licata and Abhijit Biswas), 70:868-82.
Sex in Ads Targeted to Black and White Readers (James V. Pokrywczynski), 65:756-60.
Sound Advice on Brand Names (Bruce G. Vanden Bergh, Janay Collins, Myrna Schultz and Keith Adler), 61:835-40.
Suspension of the NAB Code and Its Effect on Regulation of Advertising (Lynda M. Maddox and Eric J. Zanot), 61:125-30, 156.
Taxing Newspaper Advertising Supplements: A Study of State Trends (Greg Stefaniak), 67:21-24.
Third-Person Effects and the Differential Impact in Negative Political Advertising (Jeremy Cohen and Robert G. Davis), 68:680-88.
Trends in Factual Claims in Ads in Magazines, 1958, 1968 and 1978 (Dan Sarel), 6l:650-54, 743.
The Use of Blacks in Magazine and Television Advertising: 1946-1986 (George M. Zinkhan, William J. Qualls and Abhijit Biswas), 67:547-49.
Use of Endorsers in Magazine Advertisements (Patricia A. Stout and Young Sook Moon), 67:536-46.
Use of Linguistic Characteristics with Various Brand-Name Styles (Bruce G. Vanden Bergh, Keith E. Adler and Lauren Oliver), 65:464-68.
The Use of Nostalgia in Television Advertising: A Content Analysis (Lynette S. Unger, Diane M. McConocha and John A. Faier), 68:345-53.
Viewer Reactions to Music in Television Commercials (Patricia A. Stout, John D. Leckenby and Sidney Hecker), 67:887-98.
Voter Responses to Negative Political Ads (Gina M. Garramone), 61:250-59.
When the Newspaper Closes: A Case Study of What Advertisers Do (Mary Alice Sentman), 63:757-62.
Visual Communication 1997 Abstracts
Visual Communication Division
The Development of Self Efficacy in Young Women in Relation to the Perception of Attention to Sexuality as Power in Advertising Images • Cecelia Baldwin, San Jose State University • This empirical study examines the hypothesis that attention to sexuality, in advertising, is perceived as self efficacy, or a personal power enabling one to control one’s own life. Semiotic theory provides it’s framework. The subject population consisted of two groups of young women, average high school students and advanced placement high school students. The hypothesis was upheld in independent t-tests. Additionally, ANOVA analysis revealed significant differences that may help young women to refute this perception.
Coverage of Gandhi’s Funeral Brings Competing Philosophies and Camera Technologies into Focus • Claude Cookman, Indiana University • A comparison of the photographic coverage of the funeral of Mohandas Gandhi by Margaret Bourke-White and Henri Cartier-Bresson reveals why and how their different philosophical and technical approaches produced very different results. It also details Cartier-Bresson’s method- for producing a news reportage, and demonstrates that despite his current denial of photojournalism, he was compelled to witness important events and communicate what he photographed to the audiences of mass-circulation, illustrated magazines.
A Time Out of Mind: When the Chicago Tribune Rescued Trapped Suburban Women • Alan Fried, University of South Carolina • A Chicago Tribune self-promotion advertising campaign from the 1950s was analyzed using ethnographic content analysis and proxemic analysis of photographs. The campaign stands out for the way it depicted its audience, its voice, and for its advertising appeals. Although the appeals hearken back to the Social Ethos described by William H. Whyte, Jr. in The Organization Man and David Reisman’s The Lonely Crowd, the ad campaign fits within Media System Dependency Theory.
Readability of Body Text in Computer Mediated Communication: Effects of Type Family, Size and Face • Joel Geske, Iowa State University • This experimental design used 78 subjects to test readability of different type sizes and type faces in both a serif and sans serif type family. The study found there are few significant differences for speed of reading between type sizes of fourteen, twelve and ten point type. Twelve point type had the highest rankings for both speed of reading and recall of material. Bold type did not increase readability and hurt recall in most cases. Little difference was found between serif and sans serif type except in ten point type where speed and recall were poorer with the serif type face.
Cameras in Courtrooms: Dimensions of Attitudes of State Supreme Court Justices • Dennis Hale, Bowling Green State University • This study attempted to extrapolate the future development of state supreme court policies concerning cameras and broadcast equipment in courtrooms by interviewing recently retired members of the courts. Support for cameras in courtrooms was contrasted with judicial support for eight other mass media rights. Courtroom cameras received the weakest support of the media rights. The justices predicted a weakening of the right during the next five years.
Learning News Through the Mind’s Eye: The Impact of Supporting Graphics on Television News • Stefan A. Jenzowsky, Thomas Knieper, Klaus B. Reginek, Ludwig-Maximilians-Universtitat Munchen • The purpose of this paper is to investigate how we process supporting graphical inserts in television news and which learning processes are involved in watching everyday news programs. Data is presented from a laboratory experiment in which two independent variables were manipulated: (a) the graphic visualization of news presentations, and (b) the graphic representation in recognition tasks. Results suggest a high acceptance of supporting graphics and a picture superiority effect for any condition of retrieval, while no encoding specificity effect was found for most conditions.
Political Endorsements In Daily Newspapers and Photographic Coverage of Candidates in the 1995 Louisiana Gubernatorial Campaign • John Mark King, Louisiana State University • Daily newspaper endorsements in the 1995 Louisiana gubernatorial campaign and photographs of candidates were examined. Independent variables were endorsement in the primary election and the runoff election. Dependent variables were photo size, color/black and white, fold location, placement and depiction of the candidate. Results from 10 hypotheses showed that endorsed candidates were more likely to have photos published on front pages and more likely to have favorable photos published than candidates not endorsed by newspapers.
The Flapper in the Art of John Held, Jr.: Modernity, Post-Feminism, and the Meaning of Women’s Bodies in 1920s Magazine Cover Illustration • Carolyn L. Kitch, Temple University • In the 1920s, the flapper • a symbol, then and now, of the Jazz Age • was closely associated with the magazine illustration of John Held, Jr. An examination of this imagery considers women’s representation as a primary site for the intersection of early-twentieth-century feminism, modernism, and consumerism. It suggests that, during a pivotal decade in both women’s history and mass-media history, the progressive cultural construct of the New Woman became commodified and contained in the flapper.
Motivating Incentives, Self-Efficacy and Their Consequences for Web Authoring • Ghee-Young Noh, Michigan State University • This study was undertaken to identify relationship between determinants derived from social cognitive theory and Web authoring. Web authoring behavior was considerably explained by motivating incentives, self-efficacy, programming competence, and accessibility. However, motivating incentives and the perceived self-efficacy were more important factors than accessibility and computer programming to predict the degree of Web authoring. This study suggests that social cognitive theory could provide additional explanatory power for the mechanism of implementation of Web authoring.
Teaching the Use of Color: A Survey of Visual Communication Division Members • Lyle D. Olson, Roxanne Lucchesi, South Dakota State University • This paper presents the results of a survey to determine the extent to which journalism and mass communication educators are teaching the use of color and how they are doing it. It includes lists of the most used and top ranked resources for teaching the use of color. The respondents also indicated that students in their programs do not receive enough training in the use of color and that computer hardware and software resources at their schools to teach color are lacking.
Staged, Faked and Mostly Naked: Photographic Innovation at the Evening Graphic (1924-1932) • Bob Stepno, University of North Carolina • The New York Evening Graphic is remembered for its sensational fake composite photos, not for its other photo-illustration innovations. This paper describes a variety of techniques the Graphic used, including composographs and studio re-enactment of news events, and the media reaction at the time, particularly through Editor and Publisher. The paper finds there was little debate of the ethics of altering images, but the technique became linked to controversies over particular sex stories and images.
Moles and Clowns: How Editorial Cartoons Portrayed Aldrich Ames, Harold Nicholson and the CIA • John W. Williams, Southern Illinois University, Carbondale • No Abstract available.
Visual Communication • CREATIVE PROJECTS
Protest 96: Revolution in Cyberspace, a Paradigm Shift in Global Communication • Rita Csapo-Sweet, University of Missouri-St. Louis • This presentation documents an interactive exhibition in St. Louis that monitored and participated with the massive pro-democracy protest demonstrations that took place in Belgrade, Serbia, from mid-December 1996 to mid-February 1997. When the Milosevic government tried to silence the election results that the independent media were broadcasting, university students in Belgrade created a website and began disseminating their messages over the Internet. Suddenly their struggle became global and communication history was made.
If the Genie is Out of the Bottle: How Do We Teach the Ethical Decision-Making of Digital Imaging Manipulation in the Post-OJ Era of Photojournalism (Without Sounding Like a Luddite?) • Jock Lauterer, Penn State University • When photojournalists or picture editors use digital imaging manipulation to fundamentally alter the content of photos for whatever reason, they strike a death blow at the heart of what makes authentic photojournalism so valuable. This slide lecture is designed to introduce visual communications students to the historical abuses of photography, to alert them to the seductive and yet wonderful powers of the digital age, and to provide them with a journalist’s moral compass.
Structuring Text for On-line Delivery, or Life Beyond Repurposing • Stephen Masiclat, Syracuse University • The rush to publish online newspapers has made the World Wide Web the premiere venue for online journalism. But the vast majority of online newspapers are simply print articles re-purposed for the web. Articles constructed for printed pages are placed in an environment with new capabilities and severe limitations. This presentation is a demonstration of a different way to present information that is mindful of the online environment’s characteristics and its users.
Gone West: The American West in the ‘90s, a Photographic Essay by Alan Berner • David Rees, University of Missouri • ‘Gone West’ is a CD-ROM presentation of a photo essay by Alan Berner. It includes comments by the photographer about his own work and visual reference to Arthur Rothstein’s pictures which inspired Berner. This is a prototype of new technology applied to journalistic presentation and has educational benefits for students because they can view a complete body of work and hear the photographer’s own perspective about that work in a classroom or individual setting.
Creativity Workbook and Self-Promotion Web Site for Advertising Art Direction • Jean Trumbo, Cornell University • A creativity resource workbook was developed for students enrolled in an Advertising Art Direction course. The workbook includes idea generation exercises designed by the instructor to prompt innovation in the creation of student portfolios. The final objective of the course was to develop a professional quality portfolio and to augment that through a self-promotional web site. Work from each student was included on the web site. The materials in this workbook include creativity exercises and page templates that were used to build the student portfolio web site.
