J&MC Quarterly Index – Audience Studies

Volumes 71 to 80
1994 to 2003
Subject Index: Audience Studies

Acculturation, Cultivation, and Daytime TV Talk Shows (Hyung-Jin Woo and Joseph R. Dominick) 80:1, 109-127.

Adolescent Responses to TV Beer Ads and Sports Content/Context: Gender and Ethnic Differences (Michael D. Slater, Donna Rouner, Melanie Domenech-Rodriguez, Frederick Beauvais, Kevin Murphy, and James K. Van Leuven) 74:1, 108-122.

Audience Recall of AIDS PSAs Among U.S. and International College Students (Jung-Sook Lee and William R. Davie) 74:1, 7-22.

The Case of “Alvarez” vs. “Albertson”: Effects of Author’s Ethnicity on Evaluation of News Stories (Ford N. Burkhart, Carol Sigelman, and Katherine T. Frith) 74:2, 304-314.

Communication, Community Attachment, and Involvement (Eric W. Rothenbuhler, Lawrence J. Mullen, Richard Delaurell, and Choon Ryul Ryu) 73:2, 445-466.

Considering Interacting Factors in the Third-Person Effect: Argument Strength and Social Distance (H. Allen White) 74:3, 557-564.

The Contribution of Local Media to Community Involvement (Keith R. Stamm, Arthur G. Emig, and Michael B. Hesse) 74:1, 97-107.

Cruising Is Believing?: Comparing Internet and Traditional Sources on Media Credibility Measures (Thomas J. Johnson and Barbara K. Kaye) 75:2, 325-340.

Does Personal Experience in a Community Increase or Decrease Newspaper Reading? (David Pearce Demers) 73:2, 304-318.

Does Web Advertising Work? Memory for Print vs. Online Media (S. Shyam Sundar, Sunetra Narayan, Rafael Obregon, and Charu Uppal) 75:4, 822-835.

The Economy and Second-Level Agenda Setting: A Time-Series Analysis of Economic News and Public Opinion about the Economy (Joe Bob Hester and Rhonda Gibson) 80:1, 73-90.

Effect of Source Attribution on Perception of Online News Stories (S. Shyam Sundar) 75:1, 55-68.

Effects of Citation in Exemplifying Testimony on Issue Perception (Rhonda Gibson and Dolf Zillmann) 75:1, 167-176.

Effects of Victim Exemplification in Television News on Viewer Perception of Social Issues (Charles F. Aust and Dolf Zillmann) 73:4, 787-803.

Forecast 2000: Widening Knowledge Gaps (Cecilie Gaziano) 74:2, 237-264.

Health and Beauty Magazine Reading and Body Shape Concerns among a Group of College Women (Steven R. Thomsen) 79:4, 988-1007.

The Impact of Web Site Campaigning on Traditional News Media and Public Information Processing (Gyotae Ku, Lynda Lee Kaid, and Michael Pfau) 80:3, 528-547.

Individual, Organizational, and Societal Influences on Media Role Perceptions: A Comparative Study of Journalists in China, Taiwan, and the United States (Jian-Hua Zhu, David Weaver, Ven-Hwei Lo, Chongshan Chen, and Wei Wu) 74:1, 84-96.

The Locus of Metaphorical Persuasion: An Empirical Test (Jacqueline C. Hitchon) 74:1, 55-68.

Mass Media Audiences in a Changing Media Environment (Guido H. Stempel III and Thomas Hargrove) 73:3, 549-558.

Media Effects on Public Opinion about a Newspaper Strike (Patricia Moy, Kelley McCoy, Meg Spratt, and Michael R. McCluskey) 80:2, 391-409.

Native American Stereotypes, Television Portrayals, and Personal Contact (Alexis Tan, Yuki Fujioka, and Nancy Lucht) 74:2, 265-284.

Nonrecursive Models of Internet Use and Community Engagement: Questioning Whether Time Spent Online Erodes Social Capital (Dhavan Shah, Michael Schmierbach, Joshua Hawkins, Rodolfo Espino, and Janet Donavan) 79:4, 964-987.

Preaching to the Choir? Parents’ Use of TV Ratings to Mediate Children’s Viewing (Ron Warren) 79:4, 867-886.

Print Media and Public Reaction to the Controversy over NEA Funding for Robert Mapplethorpe’s “The Perfect Moment” Exhibit (Douglas M. McLeod and Jill A. Mackenzie) 75:2, 278-291.

Public Opinion on Investigative Reporting in the 1990s: Has Anything Changed since the 1980s? (Lars Willnat and David H. Weaver) 75:3, 449-463.

Public Perceptions of Journalists’ Ethical Motivations (Paul S. Voakes) 74:1, 23-38.

Question-Order Effects in Surveys: The Case of Political Interest, News Attention, and Knowledge (Dominic L. Lasorsa) 80:3, 499-512.

Race as a Variable in Agenda Setting (Randy E. Miller and Wayne Wanta) 73:4, 913-925.

Role of Imagery in Recall of Deviant News (Prabu David) 73:4, 804-820.

Self-Perceived Knowledge of the O.J. Simpson Trial: Third-Person Perception and Perceptions of Guilt (Paul D. Driscoll and Michael B. Salwen) 74:3, 541-556.

Using TV News for Political Information during an Off-Year Election: Effects on Political Knowledge and Cynicism (Glenn Leshner and Michael L. McKean) 74:1, 69-83.

Web Site Use and News Topic and Type (H. Denis Wu and Arati Bechtel) 79:1, 73-86.

What the Public Thinks about Public Relations: An Impression Management Experiment (Lynne M. Sallot) 79:1, 150-171.

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