Internships and Careers 2012 Abstracts
Gender, Personality Attributes, and Predictors of Career Success in Media Professions • Roger Cooper, Ohio University; Tang Tang, University of Akron • This study, developed through established theoretical foundations in psychology and vocational choice, explores the role of gender in assessments of which attributes are most important for career success in the media industries. Forty-two attributes were assessed by current media professionals (N=1,122). t tests revealed significant differences between women and men on 17 of the 42 attributes measured.
Help Wanted 2011: An examination of job skills required by top U.S. news companies • Lynn Owen, Peace College; Deb Wenger, University of Mississippi • In order to prepare journalism students for the dynamic nature of the industry, it has become more important than ever for educators to stay abreast of the evolution of skills and attributes that are most important for employment and success in the journalism profession today.
Get With the Program: A Content Analysis of Undergraduate Advertising Program Websites • Erin Schauster, University of Missouri; Joonghwa Lee, Middle Tennessee State University; Patrick Ferrucci, U of Missouri; Seoyeon Kim, University of Missouri, Missouri School of Journalism; Kim Sheehan • Today’s digital age and increasing competition to attract students to higher education mandate an online presence. Prospective students, interested in a career in advertising, must be able to access information that is well-developed and thoughtfully presented. This research is one of the first to examine the prospective student’s access to advertising education information online. A content analysis of 143 advertising program websites was conducted based upon 20 variables.
Reshaping the Classroom & Workplace Communities?: Millennial Graduates Rate Their Job Skills & Professional Characteristics • Vicki Todd • In this study, Millennial communications graduates rated themselves based on job skills and professional characteristics at their first job position after college graduation versus their current job position after gaining industry experience. The graduates rated eight job skills as significantly more outstanding in their current position, although entry-level job skills were in the above average and outstanding ranges.
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