From Bloomberg: Digital advertising in the U.S. will exceed ads in newspapers for the first time in 2010, as marketers follow consumers online and digital messages are viewed as more reliable than print.
Online advertising spending will finish the year with a 13.9 percent increase to $25.8 billion, compared with an 8.2 percent decline to $22.8 billion for print newspaper ads, New York-based researcher eMarketer said today on its website. Read more.