iPad Users Find Content from ‘The Daily’ Lacking

March 31, 2011 By Leave a Comment
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A study published by media research company knowDigital says that real iPad users find the content of The Daily to be lacking when compared to alternative sources of news available for free.

The report found that the people studied fell into two groups, ones who were tech savvy and very interested in the news and those who were less technological and less interested in news.

The report said that:

“iPad users in both camps were generally unwilling to commit to purchasing subscriptions to The Daily for a number of reasons, including some based on their specific perceptions of The Daily and some based on the idea of paying for an app on a recurring charge basis.”

Your can read the full report here.

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AP, Time & Others Send Zite App Cease & Desist

March 31, 2011 By Leave a Comment
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The social magazine app Zite, which compiles stories that a user may be interested in based on their browsing & searching history, Twitter account and other habits, was sent a cease and desit letter from AP, Time, Washington Post and some other major media companies.

The letter says that Zite is using their intellectual property and needs to stop immediately (you can view the letter below). Zite launched just a few weeks ago and this marks a rough beginning for the app. You can read more about this here.

 

Here’s a promo video put out by Zite:

 

Here’s the official cease and desist letter:



Cease & Desist Letter to Zite –

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Trying to Make Money with Newspapers

March 31, 2011 By Leave a Comment
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Ken Doctor wrote this article about the economics of the newspaper industry and the discussion of what business model will work for the industry. He says that newspapers were covering a lot stories of their own demise until they realized that may not have been a smart move.

After speaking with some people in the industry, he found that although newspaper companies may not know what the next step is, they know that following the same path they’ve been on in the past is not the way to go. Venturing out into uncharted territories means trying things like paywall content, digital readers, etc.

“It has been 20 quarters since the U.S. newspaper industry experienced a quarter’s performance that was better than that same quarter a year earlier. It was way back in the second quarter of 2006 that the industry last experienced growth.”

Read the article here

 

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Google Is Not the Source of Journalism’s Problems

March 31, 2011 By Leave a Comment
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Peter Barron, Google executive and former BBC journalist,  said in a recent post that journalism’s woes were not due to Google and its news page. He says that the problems facing journalism would exist whether or not Google existed and says that Google isn’t stealing advertising away from journalism. You can read his blog post here.

 

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TV Ad Spending Still on Top, Web Catching Up

March 30, 2011 By Leave a Comment
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From Sam Gustin at Wired on March 29 - Here’s a real shocker that I know you’ll find hard to believe: television is the most popular medium in the United States.

That’s why brand advertisers continue to pour more marketing dollars into TV ad campaigns than print, radio or the internet. According to eMarketer, TV ad spending grew a robust 9.7 percent in 2010 as the economy started to rebound from the recession. Read more

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FCC Cracks Down on Fake News

March 30, 2011 By Leave a Comment
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The FCC is taking action against two news organization for running stories that were actually commercials for Zicam and General Motors, a fact the news orgs didn’t make clear when they ran them. The FCC will fine the the NBC and Fox affiliates in Atlantic City and Minneapolis for instances.

The fines are about $4,000 which may or may not deter other news organizations from running the same type of sponsorships. The segments were aired back in 2006, so there’s several years of possible false segments that are still to be revealed as well. You can read an article about it here.

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50 Most Successful Digital Companies in the U.S.

March 30, 2011 By Leave a Comment
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PaidContent has compiled  a list of the 50 most successful digital companies in the United States. You can view the full list here. The list is based of off digital sales, and by admission of PaidContent, some  intelligent guesswork when data wasn’t available. Their definition of a digital company was a company that makes money directly from sales of online content or online advertising.

Check out their list and let us know if you agree with it. Read More

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Report Shows Best Times to Tweet

March 30, 2011 By Leave a Comment
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If you’re looking for followers to interact with, or want to know the best times to get your tweets retweeted, then check out the two-year study done by HubSpot’s Dan Zarella. The report shows that tweeting in the late afternoon, Saturdays and Sundays is the best time to get your information out there. It also says that tweeting the same message 2-3 times is effective in making sure that people see it. If you’re trying to build up your personal brand, check out the article about it. Read more

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Facebook to Add Friends in Washington

March 29, 2011 By Leave a Comment
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From Miguel Heft and Matt Richtel from New York Times, March 28 – Facebook is hoping to do something better and faster than any other technology start-up-turned-Internet superpower.

Befriend Washington.

Facebook has layered its executive, legal, policy and communications ranks with high-powered politicos from both parties, beefing up its firepower for future battles in Washington and beyond. There’s Sheryl Sandberg, the former Clinton administration official who is chief operating officer, and Ted Ullyot, a former clerk forSupreme Court Justice Antonin Scalia who is general counsel, among others. The latest candidate is Robert Gibbs, President Obama’s former White House press secretary, whom Facebook is trying to lure to its communications team. Read More

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Katie Couric Most Likely Leaving CBS News – Why Now?

March 29, 2011 By Leave a Comment
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From  Bill Wyman at The Atlantic on March 28 - You can be forgiven for reading with skepticism the reports that Katie Couric may soon leave the anchor desk at the CBS Evening News. Couric was originally said to have been leaving in April 2008, in a much-talked-about story in the Wall Street Journal. Her last weeks of work were supposedly to come soon after the inauguration of Barack Obama. That story was nearly three years ago, and Couric’s still there.

Couric, who began hosting the show in 2006, had been drawing dismal ratings when the WSJ story was published. After that, viewership of the CBS Evening News dropped, and then dropped some more. Indeed, Katie Couric brought the newscast to historic lows, losing fully half the audience she had when she started. At this point, CBS has been eating those ratings for years (and paying Couric a reported $15 million annually). Why stop now? There’s a strong argument to be made that Couric will be there forever. Read More

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