Book Review – The Media Economy

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The Media EconomyAlbarran, Alan B. (2010). New York: Routledge. pp. 201.

With everyone looking for the business model that puts the economy back in media economy, books with that title raise great hope. The difficulty in writing a book about the media economy is that the ecosystem is so fluid that any attempt to describe it is in danger of becoming a history and not a model for the future.  [Read more...]