From the Imagewest Press Release, February 28 –

Imagewest Takes Gold at Louie Awards

Imagewest work recognized by the Advertising Federation of Louisville

Bowling Green, Ky., February 28, 2012—Imagewest snagged four awards at the Advertising Federation of Louisville’s Annual Louie Awards in the Student Louie Awards category. The Louie Awards are comparable to the Oscars in the advertising industry. This is the first year Imagewest has won any Louie Awards.

Imagewest is a student-run, advertising and public relations agency on Western Kentucky University’s campus. Imagewest won the following awards:

1. Gold Louie for Mixed Media Campaign: Semester at Sea Campaign
2. Silver Louie for Sales Promotion, Packaging: Bark Twain Product Display andPackaging
3. Silver Louie for Non-Traditional Advertising: 7 Deadly Sins Fortune Cookies
4. Silver Louie for Elements of Advertising, Logo: Institute for Civil War Studies Logo

“It was an extremely rewarding experience to see my students awarded for their work,” said Heather Garcia, director and full-time staff member. “They all work exceptionally hard and are so passionate about what they do, so it was exciting to see that their hard work and time commitments were recognized. Winning a Louie is huge, so I’m proud that we can say we won four!”

The 38th Annual Louie Awards took place on Friday, February 24, 2012 at the Galt House in Louisville, Ky. The Louies are the creative competition for the advertising industry, and they showcase the best work in the area. Winning a Louie is the first step in the three- tiered national ADDY creative competition, sponsored by the American Advertising Federation, which will be held at the AAF national conference in June. Imagewest’s Semester at Sea Campaign will be entered in the next step, the district competition.

“It’s very cool to be able to say that pieces I helped work on as an intern were recognized by noted professionals in the industry. It gives me a great sense of accomplishment and really showcases the great work we do at Imagewest. Evenbetter, it has helped me land a job for when I graduate this May!” said Jane Wood, public relations coordinator from the Imagewest spring 2011 team.

The submitted work was completed primarily during the spring 2011 and fall 2011 semesters.

Interns for the spring 2011 semester included: Kelley Boothe (Georgetown, Ky.), Steven Charny (Louisville, Ky.), Ryan Franklin (Louisville, Ky.), Kelly Haight (Bowling Green, Ky.), Tea Lacic (Bowling Green, Ky.), Caitlin Pike (LaGrange, Ky.), Sarah Pope (Louisville, Ky.), Stephanie Romano (Louisville, Ky.), Alan Schneller (Oakland, Ky.), Jane Wood (Bowling Green, Ky.), and Justin Wuetcher (Goshen, Ky.).

Interns for the fall 2011 semester included: Eric Brodzinski (Noblesville, Ind.), Michelle Child (Taylor Mill, Ky.), Kayla Cruse (Upton, Ky.), Megan Dunlevy (Louisville, Ky.), Bethany Hubartt (Indianapolis, Ind.), Paige Johnson (Bowling Green, Ky.), Tony King (Lousiville, Ky.), Jackelyn Mead (Hendersonville, Tenn.), Veronica Newman (Hopkinsville, Ky.), Alan Schneller (Oakland, Ky.), and Kayla Spelling (Covington, Ky.).

Interns for the spring 2012 semester include: Kenn Glenn (Greenville, Ky.), Ashley Henson (Elizabethtown, Ky.), Rachael King (Owensboro, Ky.), Justin Lawson (Elizabethtown, Ky.), Taylor Moad (Louisville, Ky.), Catherine Montano (Louisville, Ky.), Dalton Rowe (Winchester, Ky.), Tom Schatzinger (Smithfield, Ky.), Jake Stephenson (Louisville, Ky.), Jessica Troccoli (Old Hickory, Tenn.), Katherine Wade (Paducah, Ky.), and Ross Whitaker (Taylorsville, Ky.).

For further information, contact Heather Garcia at 270-745-8915, via e-mail at heather.garcia@wku.edu, or log on to www.wkuimagewest.com.

About Imagewest
Imagewest is a student-run advertising and public relations agency that provides students with real-world agency experience on a local, national and international level. Imagewest allows students to further develop their skills and enhance their portfolio, giving them a competitive edge as they enter the workforce. Imagewest operates year-round and during the summer, the agency travels to work with clients abroad. The agency offers a variety of services such as graphic and web design, media relations and publicity, event planning, large scale printing, consulting, strategic planning, conducting research including the use of an in-house focus group facility and much more.

Imagewest began in January 2004 and is located on Western Kentucky University’s campus in the Mass Media and Technology Hall room 331. Any revenues that are generated will go directly back into Imagewest to cover expenses such as equipment, scholarships and educational travel. It is part of WKU’s School of Journalism and Broadcasting’s Center for 21st Century Media Program of Distinction, which is approved and funded by Kentucky’s Council on Post-Secondary Education Regional Excellence Trust Fund.

About The Advertising Federation of Louisville
The Advertising Federation of Louisville (“AdFed”) represents Louisville’s $1 billion advertising industry. The AdFed supports the professional enhancement of all advertising and communications professionals in the Louisville area through informational, educational, social, and community programs. Originally incorporated on January 30, 1908, today’s AdFed is the area’s oldest membership organization for marketing, advertising, and other communications professionals. Members come from all areas of advertising, including agencies, independent professionals, media firms, marketing and research companies, client companies, trade organizations, and community services. The American Advertising Federation has named The Advertising Federation of Louisville Club of the Year seven times in the last decade.

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